We specialise in organising non-affiliated business conferences. We aim at providing interactive, insightful information and presenting impartial & unbiased views about issues facing businesses in Asia. Our conferences are developed through thorough research and a deep understanding of the critical concerns facing professionals such as yourself, and they are addressed by experts and leaders who have deep knowledge and practical experiences in their respective areas.

 

We believe in providing maximum returns to our speakers, delegates and partners and are dedicated to providing total customer care. We strive for every conference to make a long lasting impact on our attendees through the provision of insightful information, practical case studies, in-depth discussion, and intimate networking opportunities. Over and above all, we take great pride in being a catalyst for the growth of all businesses and individuals.

Our Upcoming Events

 

Media Relations in the New Age Conference

20 - 21 July 2015, Hong Kong | 23 - 24 July 2015, Singapore

This engaging 2-day conference will equip participants with compelling strategies that embrace both traditional and new media to achieve win-win outcomes. Hear from Microsoft, Coca-Cola, Visa, Siemens, Sony, AECOM, Marina Bay Sands and more on how they develop content that stirs interest and inspires a call-for-action. Discover how to garner positive coverage in times of crises to boost stakeholder confidence. Learn how to best manage online naysayers and trolls even when you do not have full control over them.

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Social Strategy Optimisation Workshop

23 - 24 July 2015, Hong Kong | 27 - 28 July 2015, Singapore

Join us at this 2-day practical workshop to learn how to revitalise and optimise your social media strategy to be up-to-date with the latest landscape. Learn how to use social data to benchmark yourself against competitors, incorporate emerging platforms into your strategy, leverage on technicalities of platforms to maximise brand content reach, engage in social CRM to strengthen customer relationships, and convert social engagement to actual sales through social selling. Lastly, acquire techniques for effective measurement of ROI and reporting to stakeholders.

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Youth Marketing & Engagement Conference

17 - 18 August 2015, Singapore | 20 - 21 August 2015, Hong Kong

Join us at this vibrant 2-day conference to acquire the latest strategies to market and engage the ‘90s generation. Gain insights on youth’s unique culture, media consumption habits, and decision-making journey to build meaningful connections with them. Discover best practices in influencer engagement, cause partnerships, and co-creation from Sony Music, FRANK by OCBC, foodpanda, James Cook University, Singapore Institute of Technology, Park Hotel, Clozette & more to become youth’s chosen brand. Learn the newest gamification and real-time strategies, and measure the effectiveness of youth campaigns.

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Omni-Channel Marketing Analytics Workshop

24 - 25 August 2015, Singapore | 27 - 28 August 2015, Hong Kong

This 2-day practical workshop will provide techniques to convert data from digital channels into actionable insights to optimise marketing strategies. Identify the various tools available for collecting and measuring data on the web, social media and mobile channels. Examine how unstructured digital data can be translated into insights to gain deeper understanding of consumers’ pathway to conversion. Acquire skills to build customer-centric integrated campaigns using insights mined.

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Strategic Planning & Management Workshop

24 - 25 August 2015, Singapore | 27 - 28 August 2015, Hong Kong

Join us at this 2-day practical workshop to acquire the latest strategic planning and management skills to stay ahead in this rapidly changing operating landscape.  Understand the growing impact of disruptive technology and how to overcome the challenges it poses for strategic planning. Pick up strategic analysis tools and methodologies to develop key objectives and aligned strategies. Discover how to manage strategic risks and learn best practices for successful strategy execution.

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Effective PAs & Executive Assistants Workshop

6 - 7 September 2015, Dubai | 24 - 25 September 2015, Hong Kong |
28 - 29 September 2015, Singapore

Join us at this 2-day practical workshop to acquire critical skills and best practices to support your boss to accomplish his/her business goals. Through real-life examples and hands-on exercises, you will learn the latest techniques in time and workload management, communication, conflict management, team leadership, assertiveness, self-management, presentations and public speaking, goal setting, influence and credibility, and managing confidential matters.

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Mobile Innovation & Engagement Conference & Workshop

9 - 11 September 2015, Singapore | 14 - 16 September 2015, Hong Kong

This conference aims to equip you with strategies to leverage on the latest mobile technologies to connect with new-age consumers for sustained brand engagement and loyalty. Be up-to-date with mobile developments like wearables, messaging apps, m-commerce and mobile wallets and learn how to incorporate them into your overall mobile strategy. Hear best practices from Unilever, Zalora, MasterCard, Shangri-La Hotels & Resorts, Spotify, Fairmont Raffles Hotels International, foodpanda and more on overcoming mobile implementation challenges. Plan ahead to engage in programmatic buying to improve accuracy and efficiency of your mobile campaigns.

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Real-Time Marketing Strategy & Implementation Workshop

14 - 15 September 2015, Singapore | 21 - 22 September 2015, Hong Kong

This 2-day practical workshop will provide techniques in developing a real-time marketing strategy to maximise customer engagement. Learn in detail about the different types of real-time marketing and the various strategic approaches. Examine how real-time marketing is shaping branded content and how it is affecting retail and sales experience. Discover how to connect real world to virtual experiences and pick up skills in conversation management and disaster recovery.

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Advanced Communication & Project Management
for Senior EAs / PAs Workshop

1 - 2 October 2015, Singapore

Designed for senior and experienced EAs/PAs, this 2-day workshop will provide practical and proven techniques in communication and project management. Learn how to deliver messages, give feedback, listen, question, and influence to communicate effectively to project stakeholders. Pick up skills in planning a project, understanding stakeholders, setting objectives, assembling teams, scheduling and budgeting. Discover strategies in constructive problem solving and decision making to achieve project management success.

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