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General Manager of Global Communications,
With more than 25 years of global communications experience in mobility, luxury and technology, including 15 years in Asia, Trevor Hale is an experienced strategic counselor for C-suite executives, with a track record of leadership, entrepreneurship, creative storytelling and crisis management. Hale currently leads global communications for INFINITI Motor Company, based in Hong Kong, responsible for all aspects of internal and external communications across the markets where INFINITI does business. Hale has led communications in different parts of the world for Fortune 100 companies, including Ford, Daimler/Mercedes-Benz and Chrysler. He has served as a press chief for the Olympic Games and created an integrated marketing company called the Fruition Group in Alabama, where he grew up. He began his career as a journalist and is a frequent columnist. He lives and works in Hong Kong with his wife Michelle and two sons.